is a 100% BEE Black Owned security company. It is owned and managed by Leonard Muleya and Dorothy Mokgatlhane. Each hold a 50% share in the company.
Our Advantages
K AND L Security will built a competitive edge through high levels of customer service and assurance. The company will strive to not be a broker between clients and contracted security guards, as some security guard providers become, but instead be a partner in the security and protection of client’s assets, with security guards as a major tool in that protection.
K AND L Security is a startup security company founded by Leonard Muleya and Dorothy Mokgatlhane. The business will provide security guards to commercial buildings, private VIP, and special events.
K AND L Security is a startup security company founded by Leonard Muleya and Dorothy Mokgatlhane. The business will provide security guards to commercial buildings, private VIP, and special events. The business will launch in Brits and Gauteng but will expand to additional cities if successful.
Why Us
K AND L Security will remove worries for clients who require security guards for their buildings, facilities, and events by providing excellent customer service for clients and in-depth training for their employees
Our Advantages
K AND L Security will built a competitive edge through high levels of customer service and assurance. The company will strive to not be a broker between clients and contracted security guards, as some security guard providers become, but instead be a partner in the security and protection of client’s assets, with security guards as a major tool in that protection. This strategy will require Chindit Batten to carefully audit a client’s security situation and to work with them on plans to upgrade and maintain that security. He will continually check in with clients and with the guards sent to client sites to learn about the challenges they are facing.
Expectations
K AND L Security will built a competitive edge through high levels of customer service and assurance. The company will strive to not be a broker between clients and contracted security guards, as some security guard providers become, but instead be a partner in the security and protection of client’s assets, with security guards as a major tool in that protection. This strategy will require Chindit Batten to carefully audit a client’s security situation and to work with them on plans to upgrade and maintain that security. He will continually check in with clients and with the guards sent to client sites to learn about the challenges they are facing.
Keys to Success
K AND L Security believes the keys to success in its industry include:
No incidents. No mistakes. No failures. Security is about peace of mind. Credibility is everything.
Listening carefully to client concerns and objectives to create customized security guard packages
Knowing what the client does not know (bringing deep security expertise as well as knowledge of legal regulations and liability to the table)
Training security guards carefully and maintaining their training and certifications (e.g. to carry firearms)
Monitoring the quality of security guard service to offer quality assurance
Strategic Overview
Opportunity
In the current political climate, with increasing fears of terrorist activity, and the current economic climate, which promises an upswing in general and in outsourced services especially, this business is launching at the right time. The business will target private VIP service to well established businessman and building management companies first in order to establish a strong base of clients across all provinces.
Solution
K AND SECURITY PTY LTD will remove worries for clients who require security guards for their buildings, facilities, and events by providing excellent customer service for clients and in-depth training for their employees. The business will provide security guards, security audits, and referrals to equipment providers to commercial buildings, private VIP, and eventually special event venues and other clients.
Top players in the industry include Securitas AB, Allied Security LLC, The PPS Company, and G4S plc. Huge players provide services for a huge range of markets, including governments, chemical and petrochemical, colleges and universities, commercial real estate, financial institutions, health care facilities, manufacturing and industrial, residential communities, shopping centers, and temporary security services.
advertisement is generally targeted on the markets and industries the security companies seek to serve. Businesses generally search for security guard providers on the Internet or through referrals from other companies they trust. The industry includes both small and larger companies. There are few barriers to entry, as long as basic legal requirements are met, as the capital investment in the business is very low. The industry depends on a supply of labor, often using retired police officers as security guards.
As security guard services are sold business-to-business.
The market for security guard services includes building management companies, retail businesses, event venues, and other businesses.
The continuing and growing concerns about security brought on by international terrorism are also expected to contribute to growth in the industry.
Of the potential targets available in K AND L SECURITY will focus on building management companies and retail businesses at the outset. These businesses require steady security needs and serving them is simpler than serving special events.
Building management companies generally install surveillance equipment and employ security guards to monitor that equipment, to staff front desks/security checks, and sometimes for general patrol. These companies often work with a number of commercial or residential buildings and look to establish a relationship with one reliable vendor for all of their security guard needs. While some buildings require night-shift guards, others require only day coverage.
Event venues use security guards to monitor guest lists and fire capacities and to organize emergency response. Nightclubs and bars may be included in this category. However, most nightclubs and bars employ their own security personnel (or "bouncers") directly and do not use vendors. Event security has the same risks as other security, but there is limited time for security audits and situations change fast, making this a higher stress business that requires better trained guards. Events tend to happen in the evenings with weekday nights for corporate events and weekend nights for private events.
Educational institutions, such as primary and secondary schools and colleges, generally employ security officers to guard and patrol their buildings and campuses. Often these institutions employ their own in-house security staff, but they will sometimes use outsources security vendors. These institutions require night and day patrols.
K AND L Security will target the first two of these target markets initially, building management companies and retail businesses. Both segments require ongoing security vendors and are eager to establish long-term relationships. Once relationships are established, good customer service, quality assurance, and competitive pricing can ensure that the relationships are retained and that the security provider is considered a true partner in the protection of the building or businesses’ assets and people.
Furthermore, the other two target markets listed will be taken on at a later date, if at all. Event venues require more specialized services and may be a slower market to tackle. Educational institutions are often eager to establish their own security staffs, making this a difficult market to establish a strong foothold in as well.
Key Metrics
Our Key Metrics are:
1. The number of retweets and twitter follows. Our customers are constantly chatting with each other and us to figure out how people feel about us 2. Our blog views and shares. We demonstrate our knowledge by writing expert posts about security. The number of people who visit our site will give us an idea of how our blog subjects mix with our customer’s concerns. 3. Market research – Keep a pretty good idea of what our competitors are doing and how much they are charging. This allows our customer service to sell our customer service on our specific services 4. of customer recommendations on Facebook and twitter and professional service sites. 5. of training certificates and how that affects how much people are willing to pay.
